The Brief
Google Singapore's People Operations team wanted to close out a record year with something genuinely different — not another sit-down dinner, not another DJ set. They wanted their 350 employees to experience something theatrical, interactive, and shareable.
The brief was clear: create a full Casino Night that would transform a standard corporate event space into a Monte Carlo experience, complete with professional croupiers, real casino games (for fun chips, not money), themed decor, and enough energy to keep the floor buzzing from 7pm until midnight.
Secondary goals included recognising top performers from across APAC, creating a photo-worthy environment for social sharing, and landing a Net Promoter Score of 85+ from attendees.
The Challenge
- Licensing complexity. Singapore's regulations around simulated gambling at corporate events required careful structuring — all chip transactions needed to be fun-money only, with no cash equivalents or prizes redeemable for goods.
- Mixed audience energy. With guests spanning engineering, sales, and support functions — many attending from overseas offices — the event needed to be instantly accessible and fun for people with zero casino experience.
- Space transformation. The client's preferred venue was a sleek but fairly neutral hotel ballroom. Converting it to a convincing casino required a full scenic production build — draping, lighting rigs, and table placement designed for flow.
- Corporate recognition integration. The awards segment needed to feel smooth, not an interruption to the fun.
Our Approach
We built the event around three pillars: arrival theatre, floor energy, and effortless recognition.
Arrival Theatre
Guests were greeted at a custom "Casino Royale" check-in desk where they received branded chip wallets and a personalised "dossier" — a play on the spy-casino aesthetic — containing their table assignments, a game guide, and the evening's programme. A roaming photographer captured arrivals against a vintage casino photo booth backdrop.
The Casino Floor
Six professional casino tables occupied the main floor: two blackjack tables, two roulette wheels, one poker table, and one baccarat station. Each was staffed by licensed croupiers from our entertainment partner. All gameplay used custom-printed Google-branded chips.
The lighting design used warm amber washes over the tables and deep blue-purple uplighting on the perimeter draping — evoking a Vegas high-roller room without feeling tacky. A live jazz quartet played the first two hours; a DJ took over for the final stretch.
Recognition That Landed
At the midpoint of the evening, the casino floor paused for a 25-minute awards segment. We produced a custom highlight reel showcasing each award category, presented by Google Singapore's country director. Winners were announced with dramatic lighting cues and delivered to a purpose-built stage area. The segment was scripted to feel punchy and celebratory — no long speeches, no awkward transitions.
After the awards, the floor re-opened with an amplified energy — guests competed in a final "high stakes" round where the top chip holders won experience vouchers donated by Google's wellness programme partner.
The Results
"We've done dinners, we've done rooftop parties, we've done everything. This was the first time people were still talking about it three weeks later. The production quality was unlike anything we'd experienced from a local vendor."
— Senior People Partner, Google Singapore
Services Delivered
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